In the Canadian consumer business, the Company primarily sells branded products such as bathroom tissue, facial tissue, paper towels and napkins. These products are marketed under a number of trademarks, including Cashmere, Purex, Scotties, SpongeTowels, White Swan and Bonterra, all of which are owned except for Scotties, which is under a long-term license. In the U.S. the Company sells branded products under the White Cloud trademark. For the year ended December 31, 2021, the consumer business represented approximately 86% of total consolidated revenue.
Consumer website